Planning a product launch can be intimidating. Setting up dates, deadlines, and more can often get in the way of developing the marketing strategies to create the hype you need to launch successfully. By planning your launch a few months […]
Social Media
5 Surprising Benefits of Video Content Marketing
Content marketing helps you move your consumers through the marketing funnel from awareness, to consideration, to making a decision. By targeting an audience and a specific point in their decision-making process, you can generate more qualified leads that help the […]
3 Unique Questions to Understand Your Target Audience
You know you’re not targeting everyone on Earth for your product or service. You know having a target audience helps to narrow down marketing specifics and copy style. But to really get inside the head of your target audience takes […]
9 Brilliant Ways to Boost Your Social Media
Social media is always changing. It’s cliche to say it, but it really is. It’s one of the most challenging things about business and marketing. However, no matter how complex it gets, you have to remind yourself that it’s not […]